I've spent 9+ years in content marketing, brand strategy, and digital communications, and the thing that still surprises me is how much of this job is about finding the exact right word.

Whether I'm sorting out a B2B brand architecture or recommending a series to a friend, that's the part I care about most. The real privilege of brand and content strategy is that you get to step into any universe, figure out what makes it tick, and come back with something clear.

I'm hyperorganized, and I own it. Give me a messy rebrand or a congress to run, and my brain goes into full planning mode. I'm the friend who builds meticulously curated Google Drives for group holidays. But as a true Libra, ask me to pick a restaurant for tonight, and I'll freeze for twenty minutes before giving up and letting you choose.

I'm originally from the South of France. I recently traded 4 years of Northern German weather for Madrid. Well yes, I desperately needed my dose of Vitamin C back! When my laptop is closed, I'm probably deep into a fantasy series, following F1, or planning my next trip (which is mostly an organized excuse to go eat something great somewhere else).